Traffic is the most major and important concept that is expected by every site owner. When you have an eCommerce or marketplace website of your own, then traffic is the only thing that will keep you on the right track. Without ample and proper traffic you won’t be able to get success. It all depends on the steps you take to drive traffic to your website. There are plenty of ways to bring traffic to your site and one of the best ways is to use a social media in promoting your website.
Social media does a very pretty job in improving your business to a different level. There are a lot of social media platforms and they are unique in their own fashion. Some of the famous social media platforms that are useful for businesses are as listed below;
Google+ – Google is the king for the rest of the search engines. Most users (irrespective of their professions or nations) prefer GMail. Thus, having a Google Login helps them easily connect to your site without much chaos and confusion. One of the major advantages of having Google is, apart from visitor count increase, Google+ gives link boost-up that makes your site SEO friendly.
Facebook – The name itself is sufficient to explain. Facebook is the social media that holds the spot numero uno in the list of social media websites. Mostly, connecting / login via facebook is much preferred and well appreciated as it can easily allow access to a certain personal information too without a need to type them all over again. Magento Facebook Store and Magento Facebook App are the two extensions that might come in handy during social login and usage.
Twitter – This is highly a professional environment, especially if your clients or customers are professionals or corporate people then they prefer twitter over the rest, thus twitter login improves and enhances user traffic and retention.
Pinterest – Pinterest is a budding social media where the photos can be easily shared. This also can be used as one form of social login. Pinterest seems to be a steady competitor for FB images and Pinterest is well known for brand recognition. If you are however, interested in creating your own Pinterest like site then you can click here.
To get the effectiveness of the Social Media, one might opt for social plug-ins. There are lots of advantages Social Plugin by apptha delivers, by which any website owner who wishes to get in lot more traffic make use of it, which has the integration of Google, Facebook, Twitter and Pintrest logins. Some of the well known features are as follows;
1. Having a social plug-in like Social Login can be really powerful, since this will enable quick login and easy registration. Already most of your details will be in your facebook or twitter so when this plug-in is installed, you can be sure that the users can log in a hassle free manner without much worry at the same time the site can also get all the necessary information from the social login.
2. Sharing can be done in a better and bigger way. With FB based log-in and sharing buttons, the users can now easily share and recommend their favorite products on facebook to their friends. Additionally, you can also be benefited as a store owner when the users make purchase or add a product to wish list you may have social sharing option.
3. More than one social login possible: The Magento Social Login gives options to log in through almost 4 different social media networks like Google, Pinterest, Facebook, and Twitter. Thus you can gain traffic from all these platforms with a single click on this plugin.
To get effective and relevant traffic in a maximum manner, site owners can adapt the option of having the social plug-in extension since it is really a best extension and one of the mandatory one.